Acura
Digital Marketing
Creative concept and development of promotional materials leading up to the reveal of the production-ready NSX at the 2015 North American International Auto Show in Detroit.
Worked closely with the Acura design group and RTT/3DEXCITE to produce an exclusive collection of assets—the first-ever images released to announce the return of Acura's super car.
Deliverables included a teaser video, press kit images, 6-panel foldout poster, postcard, and limited edition matchbox car, created in partnership with Mattel, which all linked to an augmented reality app—providing consumers with a three-dimensional, 360-degree tour showcasing the interior/exterior of the new NSX.
Let's work together
Currently available for full, part-time and contract work.